Table13 are a catering company based in East Dunbartonshire. They also produce a successful range of branded food products ‘Och Pie The Noo’ which they sell locally and via the catering business.
Their challenge was to launch their first take-way retail outlet, with limited marketing experience and lack of time as they continued to operate their existing businesses.
RPL’s solution was to mix digital and experiential marketing. We set up a new Facebook page for Table13 Express with a content schedule including engagement activity such as competitions which generated over 800 likes within 21 days.
We also designed corporate artwork for a sampling campaign, which showcased the pie range, to town centre shoppers and local businesses and incorporated video as part of Day 1 launch to engage the newly acquired digital audience.